The Industrial Zone is undergoing transformation: modern office buildings are replacing automotive garages and light industry, parking lots are being recessed underground. Tremendous effort is being invested in freeing up outdoor spaces.. How can these spaces be turned into primary, value-added pieces of the project?
The central area of iTech Park is designed as a boulevard/plaza. This is the center of life on the campus, a “red carpet” of sorts, made up of wood decking with embedded water elements and seating areas leading inward from the street. It is a place for repose, social encounter, a coffee break at the kiosk, a place where things happen.

Chief Architect: Heli Elul, Tamar Arieli
Client: Tidhar
Architecture: Peleg Architects
Lighting Design: Teichman Rosenthal
Photo: Assaf Pinchuk, Tomer Cohen
completed